Google Search gives convenient answers and information to its users is through a specific process. This SEO process is called Indexing. It allows Google to understand the content, relevancy, and importance of any page within a website. I consider the management of this to be the most critical practice in SEO.You can follow every other best SEO practice, but if Google isn’t crawling your website, your website will never show on search results pages. It is crucial to ensure that your website is being crawled, indexed, and rendered as you make updates to your site. Understanding what crawling, indexing, and rendering are is paramount to completing the indexation process because it allows you to understand how important and effective it can be for your traffic and ranking of your webpages.
A web crawler, or what those in the SEO world call spiders or bots, is an automated program that follows Google’s algorithm to examine the content and structure of pages. Google wants you to include the following information for it to easier understand your content; title tags, meta descriptions, headings, content, and more. The reason for this is so that the bots can interpret the content, categories, and products within a page. There are different strategies that can be placed within the code to make sure that the bots are able to crawl a page in the most effectively and efficiently.
holds a complete list of a website’s pages and primarily lets bots know what to crawl.
A “roadmap” for the bots to crawl a page productively.
Disallow content within the Robots.txt file that isn’t necessary to search
If a page loads too slow the robot will lave ebefore it can crawl the full page
Google search index is a database that stores billions of web pages. Google search index organizes the content within the web that has been crawled, it can be easier described as a library for Google. When a user types in a query, Google searches the index to find the most relevant and applicable pages for the user. When crawlers find a web page they render the content. The webpages are then indexed into Google searches database. Below are a few ways to ensure that your pages are getting indexed
Google wants to give the most relevant and convenient answers to users search queries. With this process in place, it makes it easier for Google to do just that. Crawling and indexing can help exponentially with Organic search. If your webpages have SEO best practices implemented, it is crucial to ensure that they are being crawled and indexed effectively and efficiently. That way you can show up within searches that are relative to the user’s intent.
If you are ready to get Google crawling and indexing your site for better ranking in search results and higher traffic to your website, Contact Big Voice Web to learn more about our SEO Services for industrial clients. We have helped hundreds of industrial B2B website clients for over 20 years as their digital marketing partner for effective industrial search engine optimization, paid advertising and website development.
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